What If You Could Predict and Drive Your Sales Team's Success with Data-Driven Clarity?

Drive Real Impact and Build High Performing Sales Teams through the Sales Leadership Program.

Fall Enrollment Now Open. Onboarding starts Sep. 3!


The Solomon Coyle Sales Leadership Program empowers EDmarket Member Dealer & Manufacturer sales leaders to cultivate teams that fuel growth and enhance profitability. By providing them with the skills and strategic insight to influence critical sales metrics, the program ensures that sales teams surpass organizational goals and achieve impactful results.

Sales Leadership is Sales Effectiveness.

87% of sales leaders step into their role without formal training. Don't just keep up-set the standard and surpass it.

Backed by industry-leading data and real-world strategies and led by industry experts Shelley Rosetta and David Solomon, this 12-week program equips leaders with the tools to inspire teams, make data-driven decisions, and deliver measurable growth. This is a non-aligned class.

  • Lead with Clarity: Understand the key differences between sales leadership and sales management and use this knowledge to inspire and guide your team.
  • Master Strategic Thinking: Gain deep insights into distributor economics and strategy, enabling you to make data-driven decisions that align with your business goals.
  • Build High-Performing Teams: Develop a strategic approach to talent acquisition and compensation, ensuring you attract and retain top talent.
  • Foster a Resilient Sales Culture: Create a healthy and adaptable sales culture that drives growth and empowers your team to thrive in any market conditions.
  • Gain Immediate, Actionable Takeaways: Each week, you'll receive practical insights and strategies that you can start implementing immediately to drive results in your organization.

Blended Learning, Tailored for Real-World Results
  • Self-Paced Modules
  • Live Office Hours with Solomon Coyle Team
  • Accountability Partners
  • Immediate, Actionable Takeaways Every Week
  • Continued Access to Course Training Portal for up to Six Months After Completion

Students will see how key concepts in each of the topic areas could apply to their own business as they follow a model distributor, Commercial Interiors, Inc. More importantly, each week students will have actionable takeaways they can immediately implement in their organizations.

Course Schedule & Curriculum Sneak Peek

Here's a quick session-by-session preview of the curriculum. All live sessions will take place on Wednesdays at 11:30 AM (ET). Click on a topic to view the session outline.

  • Welcome
  • Meet Your Accountability Partner
  • Sales Leadership Self-Assessment Survey

  • Sales Leadership vs. Sales Management
  • Growth Mindset: The Foundation of Sales Leadership
  • Welcome to Commercial Interiors, Inc.

  • Introduction to Distributor Economics
  • Distributor Models
  • Analyzing Installed Margin

  • Quote-to-Invoice Process
  • Analyzing Sales' Impact on the QTI Process
  • Applying the Quote-to-Invoice Process in Sales

  • Sales Strategy
  • Embracing Digital Transformation
  • Distinguishing Sales Strategy from Tactics

  • Defining a Healthy Sales Culture
  • Sales Culture Case Study
  • CRM Strategies

  • Managing the Sales Process
  • Mastering Sales Management
  • Aligning Seller Activities with the Buyer's Journey
  • Aligning Sales Methodology with the Sales Process

  • State of the Industry Webinar
  • Industry Impact Assessment

  • The Commodity Curve and Your Unique Value Proposition
  • Digital Marketing: From Basics to Brilliance
  • Digital Marketing and the Customer Journey
  • Emerging Trends

  • Building a High-Performing Sales Team
  • Compensation Philosophy, Plans and Trends

  • Sales Roles, Models, and Staff Expenses
  • Hiring Criteria

  • Developing and Retaining Talent
  • A Commitment to a Coach

  • Mentoring and Coaching
  • Training, Development, and Retention

  • Metrics, Setting SMART Goals, and Accountability
  • Creating a Scorecard

  • Final Check-In
  • Sales Leadership Self-Assessment
Registration and Onboarding

EDmarket Members Only: $4,500 (per individual)         Nonmembers: N/A

Registered participants will receive reference materials and onboarding instructions at least one to two weeks before class commencement.

Sales Leadership Program
Course Includes
  • Access to the LMS platform.
  • Tests along the way plus a final exam provide feedback on the attendee's understanding of the material.
  • Certificate of Completion issued by SolomonCoyle to individuals who fulfill the program requirements.
Not Yet a Member?

Join today and register today for this course (exclusively for EDmarket members) before the class is filled.











Questions?

support@solomoncoyle.com