The Education Market Association (EDmarket) is pleased to announce that industry veteran Kathy Balogh has been hired as an outside consultant to help increase engagement and communication among the EDexpo dealer community.
Kathy is uniquely positioned to help grow the educational products marketplace. She has been in the education industry for over 14 years and has experience ranging from opening a new store to merchandising and marketing a large chain of stores. While working for EDmarket member companies, Kathy has served on the EDmarket Retail Store Council and most recently on the EDexpo Planning Committee.
Technology sales don’t require selling things to people, because they mostly buy it from businesses after online research and often after following the direction of thought leaders and subject matter experts. This guidance is sought out online places like Facebook and LinkedIn Groups.
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