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Social Media's Impact on EdTech: Fake News?

Lisa Schmucki
Speaker: Lisa Schmucki, Founder and CEO, edWeb.net
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Charlene Blohm
Speaker: Charlene Blohm, President & CEO, C. Blohm & Associates
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Jim McVety
Speaker: Jim McVety, Managing Partner, First Step Advisors
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While social media has transformed the way we connect and communicate personally and professionally, we have to ask: What really has been the impact on EdTech? And why should EdTech companies make it an important part of their marketing and sales plan?

In this edWebinar, a panel of experts in education marketing will look back and forward to discuss the evolution of social media in education and will present results from a September 2018 Survey on Social Media Marketing in Education. The panelists will discuss the following questions:

  • How important is social media in your overall marketing plan?
  • What parts of your business does it help the most?
  • What channels are most effective?
  • What type of content is most effective?
  • What are the biggest challenges you face using social media?
  • If you can't measure it, why do it?
Title: Social Media's Impact on EdTech: Fake News?
Date: Tuesday, November 13, 2018
Time: 1:00 PM to 2:00 PM (EST)
Price: Members: FREE
Non-Members: FREE
Field of Study: Marketing
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